The Modern Architecture takes on two drastically differing forms for the designers and architects of London's Plasma Studio led by founders Eva Castro and Holger Kehne who work in conjunction with their second undertaking in Sesto near Bolzano, Italy, lead by partner Ulla Hell.
In London "the multicultural staff is immersed in a fast-moving, diverse and urban culture, whereas in Bolzano- an area of outstanding natural beauty and strong local crafts tradition- the work is developed from engaging with nature, the landscape and local materials".There are some of the completed renovations, ground up construction projects, and futuristic plans for upcoming residential homes and commercial buildings done since their inception in 1999. Plasma Studio is best known for its "architectural use of form and geometry using shifts, folds, and bends to create surface continuities that are never arbitrary but part of the spatial and structural organization". For the Silken Hotel Puerta America 4th floor project in Madrid completed in 2005 well known names in the design arena like Foster and Partners, Zaha Hadid, Chipperfield, Jean Nouvel, Arata Isozaki, Ron Arad, and John Pawson were commissioned to create each floor of the hotel, giving free rein to their creativity in the development of the rooms and floor as a whole.
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